Dr Katerina Tzafilkou
Dr Katerina Tzafilkou
University Rank
Team Rank
Team Role
University Rank
Team Rank
Team Role
- Description
Katerina Tzafilkou is an academic scholar at the School of Science and Technology at the International Hellenic University, an academic associate at the University of Macedonia and an adjunct academic staff member at Hellenic Open University. She is also a postdoctoral researcher in the field of Technology Enhanced Learning at University of Macedonia, and a research associate at the International Hellenic University.
She holds a Ph.D in the field of Human-Computer Interaction, a M.Sc. degree in Information Systems, and a B.Sc. in International and European Studies.
Her research interests include learning analytics, academic emotions, emotion detection, consumer behavior, food marketing, sentiment analysis, game-based learning and digital education.
She has working experience in research and development projects in both the academic and private sector.
- Research Area
- Latest Publications
Sales, J., Tzafilkou, K., Koumpis, A., Gees, T., Zimmermann, H., Protogeros, N., & Handschuh, S. (2020). Let the End User in Peace: UX and Usability Aspects Related to the Design of Tutoring Systems. In Intelligent Tutoring Systems: 16th International Conference, ITS 2020, Athens, Greece, June 8–12, 2020, Proceedings 16 (pp. 23-26). Springer International Publishing.
Tzafilkou, K., & Economides, A. A. (2021). Correction to: Mobile Game-Based Learning in Distance Education: A Mixed Analysis of Learners’ Emotions and Gaming Features. In Learning and Collaboration Technologies: Games and Virtual Environments for Learning: 8th International Conference, LCT 2021, Held as Part of the 23rd HCI International Conference, HCII 2021, Virtual Event, July 24–29, 2021, Proceedings, Part II 23 (pp. C1-C1). Springer International Publishing.
Papanikolaou, I., & Tzafilou, K. (2022, November). Online Marketing Synergy Combining self-reported and real-time data to examine the effect of user-generated keywords and emotions for a tourism campaign. In 2022 17th International Workshop on Semantic and Social Media Adaptation & Personalization (SMAP) (pp. 1-6). IEEE.
Amălăncei, B. M., Tzafilkou, K., Mâță, L., & Cîrtiță-Buzoianu, C. (2022). Measuring Romanian Students’ Attitude towards the Ethical Use of Social Networks. Sustainability, 14(17), 10907.
Cîrtiță-Buzoianu, C., Tzafilkou, K., Mâță, L., & Amălăncei, B. M. (2022). Evaluation of Online and Offline Communication Skills in Higher Education. Sustainability, 14(24), 17039.
Tzafilkou, K., Economides, A. A., & Panavou, F. R. (2023). You Look like You’ll Buy It! Purchase Intent Prediction Based on Facially Detected Emotions in Social Media Campaigns for Food Products. Computers, 12(4), 88.
Liakou-Zarda, M., & Tzafilkou, K. (2023). Mouse tracking and consumer experience: exploring the associations between mouse movements, consumer emotions, brand awareness and purchase intent. Behaviour & Information Technology, 1-14.
Karapiperis, D., Tzafilkou, K., Tsoni, R., Feretzakis, G., & Verykios, V. S. (2023). A Probabilistic Approach to Modeling Students’ Interactions in a Learning Management System for Facilitating Distance Learning. Information, 14(8), 440.
Chalkias, I., Tzafilkou, K., Karapiperis, D., & Tjortjis, C. (2023). Learning Analytics on YouTube Educational Videos: Exploring Sentiment Analysis Methods and Topic Clustering. Electronics, 12(18), 3949.
Tzafilkou, K., Karapiperis, D., & Verykios, V. S. (2022, September). Empowering Affect-Aware Systems by Monitoring Mouse Speed and Acceleration. In 2022 IEEE International Smart Cities Conference (ISC2) (pp. 1-7). IEEE.
